I’m Sasha Pronina, product designer and researcher. I design and grow digital products with wholesome teams.

I’m Sasha Pronina, product designer and researcher. I design and grow digital products with wholesome teams.

I’m Sasha Pronina, product designer and researcher. I design and grow digital products with wholesome teams.

I’m Sasha Pronina, product designer and researcher. I design and grow digital products with wholesome teams.

Growth & Product

I work on growth challenges such as CRO, activation and retention, and build new daring features.

Design Ops

I like making teams more capable with workshops, comms and plumbing sort of work.

Design Ops

I like making teams more potent with workshops, comms and plumbing sort of work.

Current personal project

An indie-ish dashboard that captures the state of AI Bubble through media scrapping and stock charts.

Growth & Product

I work on growth challenges such as CRO, activation and retention, and build new daring features.

“As designers, we should design for implications”

“As designers, we should design for implications”

Dunne, Raby / Speculative everything, 2013

Expertise

Expertise

Expertise

I've been building and growing SaaS, educational and collaboration products for the past 9 years.

See my work

Equipped with design craft, data and insights, I keep one eye on UX, and the other on business.

Equipped with design craft, data and insights, I keep one eye on UX, and the other on business.

My means are Lean UX, growth design, qualitative and quantitative research, gamification and habit formation, workshop facilitation, DesignOps.

My means are Lean UX, growth design, qualitative and quantitative research, gamification and habit formation, workshop facilitation, DesignOps.

Product resources

Product resources

Templates and resources tested in real waters.
Templates and resources tested in real waters.

Product resources

Templates and resources tested in real waters.

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