I’m Sasha Pronina, product designer and researcher. I design and grow digital products with wholesome teams.

I’m Sasha Pronina, product designer and researcher. I design and grow digital products with wholesome teams.

I’m Sasha Pronina, product designer and researcher. I design and grow digital products with wholesome teams.

I’m Sasha Pronina, product designer and researcher. I design and grow digital products with wholesome teams.

Growth & Product

I work on growth challenges such as CRO, activation and retention, as well as build features.

Design Ops

I like making teams more capable with workflows, comms and plumbing sort of work.

Design Ops

I like making teams more potent with workshops, comms and plumbing sort of work.

Current personal project

An indie-ish dashboard that captures the state of AI Bubble through media scrapping.

“As designers, we should design for implications”

“As designers, we should design for implications”

Dunne, Raby / Speculative everything, 2013

Expertise

Expertise

I've been building and growing SaaS, educational and collaboration products for the past 9 years. I lead both tactical and strategic work, and drive small and big projects from discovery to production.

See my work

Equipped with design craft, data and insights, I keep one eye on UX, and the other on business.

Equipped with design craft, data and insights, I keep one eye on UX, and the other on business.

My means are Lean UX, growth design, qualitative and quantitative research, gamification and habit formation, workshop facilitation, DesignOps.

My means are Lean UX, growth design, qualitative and quantitative research, gamification and habit formation, workshop facilitation, DesignOps.

I've been trusted by

Podcastle is a platform for creating, editing, and publishing audio and video podcasts. It features manual editing and a number of AI enhancement tools.

Hopin is a unicorn startup that made massive virtual events possible in times of Covid. We hosted TechCrunch Disrupt, UN Summit and Toronto Film Festival among others.

Teamwork is used by thousands of teams and offers a complete solution for managing workflows: task tracking, billing, team chat, desk for customer support.

Datacamp is an educational platform for data technologies such as Python, SQL, R. It helps millions of learners around the world to break into Data Science.

Product resources

Product resources

Templates and resources tested in real waters.
Templates and resources tested in real waters.

Product resources

Templates and resources tested in real waters.

New this week

Modular design sprint template

Design process has to be modular or it can't be. This sprint framework is modular and can adapt to any type of design challenge.

See in Miroverse

New this week

Modular design sprint template

Design process has to be modular or it can't be. This sprint framework is modular and can adapt to any type of design challenge.

Template

Discovery kick-off workshop

Miro workshop template with a compilation of three simple and impactful discovery tools. Crafted for product teams.

See in Miroverse

Template

Discovery kick-off workshop

Miro workshop template with a compilation of three simple and impactful discovery tools. Crafted for product teams.

See in Miroverse

Template

Research plan template

This template will help researchers and anyone involved to prepare an actionable research plan. Tested by tens of my peers.

See in Notion

Template

Research plan template

This template will help researchers and anyone involved to prepare an actionable research plan and execute it.

See in Notion

Template

Research plan template

This template will help researchers and anyone involved to prepare an actionable research plan. Tested by tens of my peers.

See in Notion

Coming soon

Opportunity solution tree workshop

OST is one of the best framworks to manage discovery for problems and opportunities that can be tackled in many ways in parallel.

Coming soon

Opportunity solution tree workshop

OST is one of the best framworks to manage discovery for problems and opportunities that can be tackled in many ways in parallel.

New this week

Modular design sprint template

Design process has to be modular or it can't be. This sprint framework is modular and can adapt to any type of design challenge.

See in Miroverse

New this week

Modular design sprint template

Design process has to be modular or it can't be. This sprint framework is modular and can adapt to any type of design challenge.

See in Miroverse

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